Jay brings over 25 years of marketing and media experience but still enjoys being in the weeds with the team. He is a hands-on senior  marketing strategist passionate about implementing innovative tactics and technologies to drive omnichannel HCP / DTC / OTC campaign  strategies. Jay is results-focused and has been recognized for creating top-tier omni-channel campaigns that deliver positive ROI through a  data-driven, micro-segmentation approach.  

Jay’s experience and expertise transcend marketing strategy, SEO, paid search, digital campaign development and management,  programmatic media, social media, email marketing CRM, and data analysis.  

With an express focus on pharmaceutical marketing, Jay has spearheaded and optimized innovative multi-channel and digital media  campaigns that transcend channels and audiences.  

In 2022, Jay was named among the PM360 ELITE Digital Crusaders.

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